Duolingo
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Duolingo, Inc. is an American educational technology company that produces learning apps and provides language certification. Duolingo offers courses on 43 languages, ranging from English, French, and Spanish to less commonly studied languages such as Welsh, Irish, and Navajo, and even constructed languages such as Klingon. It also offers courses on music, math, and chess. The learning method incorporates gamification to motivate users with points, rewards and interactive lessons featuring spaced repetition. The app promotes short, daily lessons for consistent-phased practice.
Duolingo also offers the Duolingo English Test, an online language assessment, and Duolingo ABC, a literacy app designed for children. The company follows a freemium model, with optional premium services like Super Duolingo and Duolingo Max, which are ad-free and provide additional features. Additionally, Duolingo runs Duo's Taqueria, a Mexican taco restaurant in Pittsburgh.
With over 130 million monthly active users, Duolingo is the most popular educational app in the world. Over 10 million people have a Duolingo streak longer than a year. In total, learners on Duolingo complete more than 13 billion exercises per week. A systematic review of research on Duolingo from 2012 to 2020 found comparatively few studies on the platform's efficiency for language learning but identified several studies that reported relatively high user satisfaction, enjoyment, and positive perceptions of the app's effectiveness. The company has also been recognized for its successful marketing tactics and strong brand engagement.
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